183: How to Consciously Participate in Black Friday & Cyber Monday as a Sustainable Brand

This episode breaks down how sustainable brands can consciously participate in Black Friday and Cyber Monday. Selina covers how to plan your sales without eroding brand equity, methods to communicate to your community about Black Friday, when to start discounts (if you choose to do that), and more. 

 

Link Mentioned: 

• How to Launch a Profitable Sustainable Fashion Brand Masterclass

 

Additional Resources:

• Free Fund Your Fashion Line Training
• Recloseted's YouTube Channel
• @Recloseted on Instagram

 

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